Every organization that you can find online has digital content. Your digital content might be as simple as a paragraph of text and a banner on a Facebook page, or as complex as thousands of pages of marketing copy and resources for your customers. In this webinar, we’ll talk about how to write better for the digital space, so that you can improve the quality of your digital content.
We’ll talk about:
- What’s so special about copywriting for digital
- The importance of having a writing style guide
- The difference between marketing and journalistic content
- How to create content that your audience will care about
- Publishing your content in the digital space