Evolving Web Newsletter
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Evolving Web attended Acquia Engage in New Orleans last week, an exciting and informative three-day conference where we learned a lot about how different companies are thriving in an evolving digital landscape. We were also sponsors of the event and presented a session on how to create more effective personalization by combining UX research and a strong content strategy. Aside from the fact that New Orleans has great food, music, and people, here are other takeaways from our time in the Big Easy.
There’s never been a better time to be a Drupal user in Canada.
Since I started using Drupal in 2008, I’ve seen anecdotal evidence that Drupal is popular in Canada. Since 2006, and probably earlier, there have been active users groups in Toronto, Vancouver, and Montreal, that organize regular conferences and meetups. These local groups are key to the Drupal community’s culture of open source and knowledge sharing. So I wasn’t surprised to learn that Canada is fourth in the world in terms of active users on Drupal.org (behind the US, Great Britain, and India).
The Layout Builder is one of the most exciting new features in Drupal 8. It's a site building tool that makes it easier to configure how your content is displayed in Drupal. You can use a drag-and-drop interface to combine fields, nodes, and other content, and actually control the layout used to contain that content.
Several members of the Evolving Web team attended a marketing cocktail with Pete Favat, Chief Creative Officer of Deutsch North America. He shared several important lessons about guerrilla marketing strategy that he used in creating high-impact TV ad campaigns such as “truth”, which shocked late-90s viewers into realizing the harm being caused by Big Tobacco.
This year's edition of Drupal North has come to an end and what a great experience it has been. We got to connect with so many people in the community, share our experiences, and learn from others. Here are some of the highlights and key takeaways from the last 3 days:
Another successful day at Drupal North is now complete! This day was packed with sessions from all kinds of speakers, including our very own Jigar Mehta and Robert Ngo. Some great discussions were had amongst the Drupal community which was out in full force. Here are some of the ideas that we saw repeated throughout the day:
Today marked the kick-off of Drupal North 2019, and Evolving Web is excited to be a part of it for the 4th year in a row. Day 1 was packed with trainings, summits (for the 1st time!), and networking opportunities.
Why create and style something twice if you can do it once? This is one of the guiding principles behind programming. The Drupal UI Patterns module brings component-driven development to Drupal. This means that you create a component once and then reuse it anywhere on your site.